Business Innovation and Entrepreneurship Journal

Entrepreneurial Self-Efficacy, Passion, and Opportunity Recognition in Garut's Millennial Coffee Entrepreneurs

2025-07-08T07:59:52+07:00

The background of this research is the use of Opportunity Recognition which is still lacking, especially in the millennial generation in Garut Regency. The low level of ability to recognize business opportunities hinders economic growth, innovation and business development. The aim of this research is to analyze the influence between entrepreneurial self-efficacy and entrepreneurial passion on opportunity recognition in millennial generation entrepreneurs (survey of coffee MSMEs in Garut Regency). This type of research is survey research with a quantitative approach. The sample used was 75 respondents who were distributed using a questionnaire via Google Form media and then processed using SmartPls 4.0 software using simple random sampling. The analysis used in this study is the R-Square value, as well as hypothesis testing using the bootstrap method and T statistics. The results of this research show that there is a significant influence between Entrepreneurial Self-Efficacy on Opportunity Recognition in millennial entrepreneurs, with an original sample value of 0.290. The research results also show that there is a significant influence between Entrepreneurial Passion on Opportunity Recognition in millennial entrepreneurs, with an original sample value of 0.512. The Opportunity Recognition variable has a significant influence of 0.536 or 53.6% on Entrepreneurial Self-Efficacy and Entrepreneurial Passion and the other 46.4% is influenced by variables not mentioned in this research model.

The Role of Entrepreneurial Orientation and Product Innovation in Improving the Performance of Furniture SMEs

2025-07-08T08:11:54+07:00

This study is intended to examine the Influence of Entrepreneurial Orientation and Product Innovation on the Performance of Furniture SME Businesses in Garut Regency. The purpose of this study is to determine the description and Influence of Entrepreneurial Orientation and Product Innovation on the Performance of SME Businesses in Garut Regency. The research method used is a quantitative approach method with data collection through questionnaires distributed directly and online using Google Forms then processed using SPSS for Windows version 25. The sample of this study consisted of 93 respondents who were Furniture SME actors in Garut Regency. The results of the analysis show that Entrepreneurial Orientation has an effect on the Performance of Furniture SME Businesses in Garut Regency, Product Innovation does not have an effect on the performance of Furniture SME businesses in Garut Regency and Entrepreneurial Orientation and Product Innovation have a simultaneous effect on the performance of Furniture SME businesses in Garut Regency.

The Role of Innovation and Product Quality in Increasing Competitive Advantage

2025-07-08T08:14:40+07:00

This study is intended to test the influence of Product Innovation and Product Quality on Competitive Advantage in Leather Craft MSMEs in Sukaregang Garut Regency. The purpose of this study is to find out the influence of Product Innovation and Product Quality on Competitive Advantage in Sukaregang Leather Handicraft MSMEs in Garut Regency. The population in this study are MSME actors in the Leather Crafts of Garut Regency. The research method used in this study uses a quantitative approach with a non-experimental or survey research design. The sample used in this study is as many as 71 respondents, this study uses a questionnaire as a research tool distributed directly and using a google form to the respondents then processed using SPSS version 25 using the purposive sampling technique. This study uses a research instrument test, a classical assumption test, a multiple linear test and a hypothesis test. The results of the study stated that the product innovation variable had an influence of 23.7% on competitive advantage. The product quality variable has an influence of 22.9% on competitive advantage, and the variable of product innovation and product quality simultaneously has an influence of 28% on competitive advantage and 72% is influenced by other variables not mentioned in this study.

The Role Of Innovation In Delivering The Influence Of Market Orientation On The Business Performance Of Umkm Leather Craft Shop In Sukaregang

2025-07-08T09:00:23+07:00

This study was conducted in Sukaregang, Garut, West Java, known as a center for the leather craft industry. The main focus of this research is to explore the role of innovation in mediating the relationship between market orientation and business performance of leather craft SMEs. The purpose of this study is to test the hypothesis that explains the relationship between business performance variables influenced by market orientation and mediated by innovation in leather craft SMEs in Sukaregang, Garut. The sample size in this study is 112 units of leather craft SMEs in Sukaregang. The sample was determined using the saturated sampling technique (census). The data analysis technique used is path analysis and Sobel test using SPSS version 24 software. The data collection method used in this study is a survey conducted by distributing questionnaires. The results show that market orientation has a positive but not significant effect on business performance, market orientation has a positive and significant effect on innovation, innovation has a positive and significant effect on business performance, and innovation significantly mediates the effect of market orientation on business performance.

The Role of The Cangkuang Temple Site in Kampung Pulo as a Source of Entrepreneurial Activities

2025-07-08T08:18:57+07:00

The cangkuang temple site is a form of cultural heritage tourism whose existence should be preserved because it has essential value for history, knowledge, education, religion, and culture. This study aims to review the potential from the perspective of entrepreneurial sources. This study is a descriptive study with a qualitative approach. The population in this study were entrepreneurs around the cangkuang temple. Sampling by incidental sampling for visitors and people who do activities around the cangkuang temple, and purposive sampling for managers. Data collection techniques used are observation, interviews, questionnaires, and documentation. Data analysis techniques use data reduction, data presentation, and data verification. The results of this study can provide cangkuang temple shows that the richness of cultural values owned by the site can be used as a source of inspiration in developing creative and educational products. Therefore, it can be concluded that the development of tourist destinations that can increase entrepreneurship in rural areas by using local cultural assets can encourage economic growth through job creation and increasing community income.

Price and Product Quality as Determinants of Purchasing Decisions: A Case Study on Mrs. Ida’s Potato Chips

2025-07-08T08:26:59+07:00

This study aims to find out and analyze the influence of price and product quality on consumer purchase decisions of "Ibu Ida Potato Chips". Data were collected by questionnaire distribution technique using a Likert scale. The population in this study is Mrs. Ida's potato chips consumers who have purchased potato chips in Garut Regency. The sample was selected using accidental sampling and a sample of 100 respondents was obtained using the zikmund formula. In this study, it uses classical assumption tests, multiple linear analysis, and hypothesis tests. The hypothesis testing consists of a t-test, an f-test, and a coefficient of determination. The results of the study showed that there was an influence of price variables and product quality on purchase decision variables of 31.9% while the remaining 68.1% was influenced by other variables that were not studied in this study. When viewed individually, the price variable has an effect of 0.257 or 25.7% on the purchase decision. Meanwhile, the product quality variable has an effect of 0.239 or 23.9% on the purchase decision.

The Effect of Dividend Pershare on Stock Prices at State-Owned Banks

2025-06-25T08:41:29+07:00

The purpose of this study was to determine empirical evidence about the effect of dividend per share on stock prices. The data used in the study is based on State-Owned Banks listed on the Indonesia Stock Exchange in the 2019-2024 period. The data analysis technique uses multiple regression analysis. Sampling was carried out using purposive sampling method which then obtained 5 sample companies. The analysis technique used in this research is Statistical Package for the Social Sciences (SPSS). The results in this study indicate that dividend per share shows a significant positive effect on stock prices. So the greater the dividend distributed to shareholders, the greater the effect on the share price. Dividend payments often depend on the company's share price. However, dividend payments are one of the most challenging topics in modern financial economics. Years of research have not been able to resolve it. Research on dividend payments has shown that, not only the general theory of dividend payments remains elusive, but also corporate dividend practices vary over time between companies and between countries.

The Role of Green Entrepreneurship as an Innovative Strategy in Addressing the Environmental Crisis

2025-07-08T08:36:02+07:00

The escalating environmental crisis has demanded not only policy reform and technological advancement, but also a fundamental shift in the way economic value is created. This study explores green entrepreneurship as a transformative and innovative strategy to address ecological degradation while fostering sustainable economic growth. Through a multidisciplinary lens, we conceptualize green entrepreneurship not merely as environmentally friendly business practices, but as a disruptive force capable of reconfiguring market dynamics, consumer behavior, and socio-ecological systems. Drawing upon emerging frameworks in sustainable innovation and systems thinking, this paper proposes a novel typology of green entrepreneurial models that integrate circular economy principles, community-based innovation, and regenerative practices. Our analysis reveals that green entrepreneurs are uniquely positioned to bridge institutional gaps, catalyze grassroots movements, and scale systemic solutions to environmental challenges. The study concludes with policy recommendations aimed at fostering an enabling ecosystem for green entrepreneurship as a core pillar in the transition toward a low-carbon, resilient, and inclusive economy.

Omnichannel Marketing Strategies For Tourism Destinations: Implications For Industry Practices

2025-07-08T08:40:26+07:00

The advancement of technology has affected many sectors including the tourism industry. Adopting omnichannel marketing has become indispensable to enhance customer engagement and provide seamless, personalized experiences. Omnichannel marketing integrates multiple communication channels, such as websites, social media, mobile apps, and in-person interactions, into a unified system, offering a consistent and cohesive brand experience across all touchpoints. This strategy stands in contrast to traditional multichannel marketing, where channels often operate in isolation. Omnichannel marketing has been extensively studied in retail and e-commerce, while its application within the tourism sector is still emerging. This article explores the benefits and challenges of implementing omnichannel strategies in tourism destinations, drawing on case studies, industry reports, and academic literature. The findings indicate that omnichannel marketing can significantly enhance customer loyalty, increase revenue, and improve brand equity for tourism destinations. Examples such as Lake Toba in Indonesia, and Disneyland theme parks highlight the potential of omnichannel strategies to deliver integrated, frictionless experiences that increase customer satisfaction and drive repeat visitation. However, challenges such as data privacy concerns, adaptation of technology and budget constraints, must be addressed to elevate practices within the industry.

Competitive Advantages of Garut Coffee MSMEs Based on Knowledge Sharing

2025-07-08T08:45:05+07:00

Abstract– Small and Medium Enterprises Coffee shops need to increase their competitiveness to survive and develop. The knowledge and information disseminated can be technical, non-technical, or both. The research method used is quantitative with a verification type of research. Research the population of coffee shops in Garut Regency. The research sample was 47 coffee shops taken randomly with 50 respondents consisting of managers. Research data was collected by distributing questionnaires to coffee shop owners or managers. Research data was analyzed using PLS-SEM analysis. The research results show that knowledge sharing positively affects competitive advantage. Knowledge sharing enables organizations to: Increase innovation and creativity, Improve decision-making, Increase efficiency and productivity, Improve product and service quality, and Strengthen cooperation and collaboration.