Vol 6 No 4 (2024): Business Innovation and Entrepreneurship Journal (November) | Business Innovation and Entrepreneurship Journal

Business Innovation and Entrepreneurship Journal peer-reviewed and published four times a year in May, August, November and February. This journal is managed by the Faculty of Entrepreneurship at Universitas Garut - Indonesia. The paper is an original script and has a research base on management, business and entrepreneurship.

DOI: https://doi.org/10.35899/biej.v6i4

Published: 2024-11-13

Articles

The Effect of Product Differentiation and Service Quality Satisfaction on Consumer Satisfaction

Isnawati Isnawati, Adi Adiansyah, Alni Dahlena, Nizar Alam Hamdani, Galih Abdul Fatah Maulani, Asri Solihat, Mohammad Soni

242-248
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DOI : https://doi.org/10.35899/biej.v6i4.965 , Abstract views : 3235 , Download Pdf downloads : 901
Entrepreneurs' Perceptions of the Role of Social Media in Increasing Business Competitiveness

Asri Solihat, Isnawati Isnawati, Adi Adiansyah, Nizar Alam Hamdani, Galih Abdul Fatah Maulani, Sukma Nugraha

249-254
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DOI : https://doi.org/10.35899/biej.v6i4.963 , Abstract views : 2663 , Download Pdf downloads : 621
The Role of Creative Entrepreneurship Education Among Millennials and Generation Z

Anggun Oktavia Herlianti, Tresna Dita Gustari, Nizar Alam Hamdani, Ica Sri Nurdianti

255-259
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DOI : https://doi.org/10.35899/biej.v6i4.966 , Abstract views : 1625 , Download Pdf downloads : 722
The Importance of Innovation in Ensuring Business Sustainability through MSME Product Development

Rahyuniati Setiawan, Galih Abdul Fatah Maulani, Nizar Alam Hamdani, Alni Dahlena, Adi Adiansyah, Isnawati .

260-265
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DOI : https://doi.org/10.35899/biej.v6i4.967 , Abstract views : 2613 , Download Pdf downloads : 614
Implementation of Green Business Strategy in Increasing Competitiveness of Manufacturing Companies

Galih Abdul Fatah Maulani, Nizar Alam Hamdani, Muhamad Soni, Syifa Thahira Nabila

266-273
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DOI : https://doi.org/10.35899/biej.v6i4.969 , Abstract views : 2675 , Download Pdf downloads : 650
Which One Is More Importand For MSME's In Garut, Financial Capital Or Creativity?

Teten Mohamad Sapril Mubarok, NIzar Alam Hamdani, Alni Dahlena, Isnawati Isnawati, Adi Adi Ansyah

274-280
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DOI : https://doi.org/10.35899/biej.v6i4.970 , Abstract views : 1767 , Download Pdf downloads : 533
Brand Positioning Strategy in Increasing the Competitiveness of Local Products

Teten Mohamad Sapril Mubarok, Rahayuniati Setiawan, Galih Abdul Fatah Maulani, Nizar Alam Hamdani, Alni Dahlena, Isnawati Isnawati, Adi Adiansyah

281-287
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DOI : https://doi.org/10.35899/biej.v6i4.964 , Abstract views : 3149 , Download PDF downloads : 2026
The Role of Entrepreneurial Passion in Mediating the Relationship between Entrepreneurial Intentions

Nala Abwamiah, Rahyuniati Setiawan, Teten Mohamad Sapril Mubarok

288-294
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DOI : https://doi.org/10.35899/biej.v6i4.992 , Abstract views : 1257 , Download Pdf downloads : 629
Analysis Planning “Viera” Business Silk Natural" Using Business Canvas Model

Vera Fauziah, Sukma Nugraha, Asri Solihat

295-299
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DOI : https://doi.org/10.35899/biej.v6i4.973 , Abstract views : 1381 , Donwload PDF downloads : 480
Strategic Entrepreneurials and Brand Trust on Purchasing Decisions Through E-Commerce

Anita Komalawati, Rahyuniati Setiawan, Teten Muhamad Sapril Mubarok

300-305
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DOI : https://doi.org/10.35899/biej.v6i4.974 , Abstract views : 1158 , Download Pdf downloads : 402