Vol 5 No 2 (2023): Vol 5 No 2 (2023): Business Innovation and Entrepreneurship Journal (May) | Business Innovation and Entrepreneurship Journal

Business Innovation and Entrepreneurship Journal peer-reviewed and published four times a year in May, August, November and February. This journal is managed by the Faculty of Entrepreneurship at Universitas Garut - Indonesia. The paper is an original script and has a research base on management, business and entrepreneurship.

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DOI: https://doi.org/10.35899/biej.v5i2

Published: 2023-05-31

Articles

The Influence of E-Marketing on MSME Business Performance in the Culinary Sector and Impact on Customer Loyalty Post the Covid-19 Pandemic in Garut Regency

Nizar Alam Hamdani, Lindayani Lindayani, Citra Dewi Lestari

95-104
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DOI : https://doi.org/10.35899/biej.v5i2.683 , Abstract views : 2886 , Download PDF downloads : 1006
Enhancing Dodol Micro, Small, And Medium Enterprises (MSMEs) Performance In Garut District: The Impact Of Entrepreneurial Orientation

Lindayani Lindayani, Asri Solihat, Rena Rahmawati

105-111
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DOI : https://doi.org/10.35899/biej.v5i2.681 , Abstract views : 2344 , Download PDF downloads : 887
Effect of Environmental Concern and Consumption Values on Satisfaction of Green Restaurant

Gundur - Leo

112-117
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DOI : https://doi.org/10.35899/biej.v5i2.670 , Abstract views : 811 , Download PDF downloads : 643
Designing a Business Strategy Using the Business Model Canvas (BMC) Study on The Jangji Application

Rosyidah Rahmah

118-123
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DOI : https://doi.org/10.35899/biej.v5i2.665 , Abstract views : 1195 , Download PDF downloads : 1049
Analysis of Business Development In Laptopin.Id Store Through The Triple Layered Business Model Canvas Approach

Chairunnisa Istiqomah, Heny Hendrayati, Mokh Adib Sultan

124-135
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DOI : https://doi.org/10.35899/biej.v5i2.657 , Abstract views : 1113 , Download PDF downloads : 900
Purchase Decisions through EWOM and Risk Perception

Rahyuniati Setiawan, Asep Saepuloh, Sukma Nugraha

136-145
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DOI : https://doi.org/10.35899/biej.v5i2.682 , Abstract views : 1811 , Download PDF downloads : 1036
The Influence of Job Involvement on Organizational Commitment in BJB Cimahi

Ajeng Purnama Sari, Janah Sojanah

146-152
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DOI : https://doi.org/10.35899/biej.v5i2.669 , Abstract views : 836 , Download PDF downloads : 908
The Influence Of Work Supervision, Work Culture And Work Environment On Employee Productivity PT ABC

Nining Yuningsih, Tri Wahyu Wiryawan, Muhammad Kosim, Pupung Purnamasari

153-160
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DOI : https://doi.org/10.35899/biej.v5i2.658 , Abstract views : 1060 , Download PDF downloads : 844
The Effect of Internet Addiction, Materialism, Hedonic Shopping Motivation, and Promotion on Online Impulse Buying

Dayat Ikhsan Hajati

161-168
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DOI : https://doi.org/10.35899/biej.v5i2.678 , Abstract views : 1179 , Download PDF downloads : 968
The Impact of AR-based Product Visualization on Customer Satisfaction in the Wall Paint Industry A Survey-Based Study

Fikri Aziz Athoillah

169-175
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DOI : https://doi.org/10.35899/biej.v5i2.677 , Abstract views : 1098 , Download PDF downloads : 897